Creator of Real High Definition

NTT Electronics to Exhibit New Products and Technologies at "IBC 2008" Introducing AVC/H.264 Codec Solutions Supporting 4:2:2 Chroma

1. Real-time codec solutions

• AVC/H.264 HDTV/SDTV encoder/decoder "HV9100 Series"

  • With an AVC/H.264 CODEC LSI chipset built-in that supports 4:2:2 Chroma, the HV9100 Series provides high-quality and low latency in a wide range of bit rate. It supports MPEG-2 format for smooth transition from existing MPEG-2 equipment to the up-and-coming AVC/H.264 format. At our booth, multiple 50-inch full-HD large-screen displays will be lined up to provide easy comparisons of video quality at varying bit rates for different applications.

• Lightweight and compact high-performance MPEG-2 HDTV encoder/decoder "H5000 Series"

  • The H5000 Series is a high-quality encoder and decoder for content transmission in a lightweight and compact half-rack size. It can be mounted in to OB Vans, helicopters, and motorcycles and is perfect for transmission and relay from the field and events over ENG/SNG and dedicated lines.

• Real-time MPEG-2 to AVC/H.264 HDTV/SDTV transcoder "HVT9100"

  • Excellent for high-quality HDTV distribution over IPTV, CATV or satellite with its real-time transcoding of MPEG-2 HDTV to highly compressed AVC/H.264.

2. Devices for transfer equipment

• AVC/H.264 codec LSI and modules "SARAENC/DEC LSI", and "SARAENC/DEC Module"

  • On display for the first time ever will be the newly developed "SARAENC/DEC LSI", which inherits the high quality VASA LSI highly praised by broadcasters worldwide, and the "SARAENC/DEC Module", which supports HDTV H.264 and MPEG-2 with built-in SARA ENC/DEC and high-speed memory. It is ideal for broadcast equipment such as SNG and FPU systems with a simple device construction and professional quality video.

• Single-chip LSI for real-time transcoding from MPEG-2 to AVC/H.264 "Matiz"

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  MPEG-2 codec LSIs for HDV cameras and wireless digital video devices "Super ENC V, LibraENC"

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  MPEG-2 HDTV Single Chip Codec LSI "VASA" used by broadcasters worldwide because of its superior video quality and stability.

3. Codec solutions for content creation

• Software encoder (jointly exhibited with NTT-AT)

  • AVC/H.264 HDTV software encoder "HDE-100" is the optimum solution for creation of contents for services that require high visual quality and high compression rate, such as IPTV VOD.
    
    In addition to this software encoder package, we also offer AVC/H.264 software encoder SDK "HDVE-100 Encoder SDK" for developing applications such as file transcoders.

• HD Video Delivery System
  MallVision～HD Video(AVC/H.264 HDTV) Delivery System (jointly exhibited with NTT-AT)

  • According to specified schedule, MallVision can automatically deliver FullHD 1080i video content to display terminals and automatically play the delivered content.
    
    MallVision is perfect for advertising merchandise by using video and promoting movies, TV programs, etc.
    
    MallVision is a new video delivery solution that enables you to experience HD videos with a high sense of reality.

4. Latest Technology for the Next Generation

• 4k x 2k high resolution software encoding technology (technology exhibited by NTT Cyber Space Laboratories)

  • This encoding technology enables efficient H.264 encoding of 4k x 2k by utilizing encoding information of shrunk image. Also, highly efficient compression is achieved by determining optimum encoding parameters through offline processing with N path encoding. Support for parallel processing allows for the use of multiple PCs running encoding software for increased speed.

• Interactive Panorama Video Technologies (technology exhibited by NTT Cyber Space Laboratories)

  • Using this high efficiency compression and encoding method that brings together videos of a subject taken from multiple cameras, this technology lets the user switch to video from any viewpoint and creates a new viewing style. Multi-view video coding is an expanded form of AVC/H.264 and is expected to be standardized in 2008.

• SVC Real-time Software Codec (technology exhibited by NTT Cyber Space Laboratories)

  • Scalable video coding provides various types of SNR, spatial and temporal resolution images from a single coded stream. In order to adapt various network/display conditions in recent years, ISO and ITU-T standardized SVC, which is the scalable extension of AVC/H.264. We have developed a software-based real-time SVC codec using our techniques to enhance image quality and reduce complexity.

About NTT Electronics

NTT Electronics is a market leader in the fields of digital video, photonics and broadband networking. As a member of the NTT Group, one of the world's leading telecommunications companies, NTT Electronics develops and supplies LSI devices and equipment incorporating superior, state-of-the-art technology for video processing and communications.

The company's video compression technologies are adopted by many broadcasting stations and are highly rated in both domestic and overseas markets. Under the slogan of “Creator of Real High Definition” the company has been strongly supporting broadcasting stations to enable the transmission, editing and broadcasting of high-quality videos.

For more information, please contact

NTT Electronics Corporation
New Stage YOKOHAMA, 1-1-32 Shin-urashimacho, Kanagawa-ku, Yokohama-shi, Kanagawa, 221-0031, Japan

Codec System Solutions
Overseas System Business Division
TEL: +81-45-414-9180
FAX: +81-45-453-9710
Email:

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LSI and Modules Solutions
Overseas Device Business Division
TEL: +81-45-414-9170
FAX: +81-45-453-9718
Email:

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